Quality family dentistry in Beverley

Mondays Sugar Swap at Perfect 32!

Mondays Sugar Swap at Perfect 32.

We challenge all of our patients to make a swap to their breakfast cereal!


In one box of sugary cereal there is 34 cubes of sugar!

"All sugars can cause decay. Sugar can come in many forms, for example: sucrose, fructose, maltose and glucose. These sugars can all damage your teeth.

Many processed foods have sugar in them, and the higher up it appears in the list of ingredients, the more sugar there is in the product. Always read the list of ingredients on the labels when you are food shopping.

When you are reading the labels remember that ‘no added sugar' does not necessarily mean that the product is sugar free. It simply means that no extra sugar has been added. These products may contain sugars such as those listed above, or the sugars may be listed as ‘carbohydrates'. Ask your dentist if you aren't sure."

More information like that above can be found on the British Dental Health Foundation under the 'Diet' tab.

You could swap your sugary cereal for a lower sugar option. 

At the Coop Shredded Wheat by Nestle is half price for a box at 94p until 10/02/15.

Could you and/or your family make the swap!

Let us know at Perfect 32 if your family make the swap for a FREE goody bag! 01482 863667.


Bethany Mulchinock / 26 Jan 2015

Perfect 32 Wishes you a Happy Christmas


Have a Happy Christmas and a Wonderful New Year.



All the team at Perfect 32 wish you a Happy Christmas and a prosperous New Year.

Nicki Rowland has created a newsletter to sum up Perfect 32's year. 

Please see the pdf below to view the newsletter.



2015 is set to be a busy year for our Dental Surgery

We have the introduction of more services available to our patients than ever before.

Dr Gary Rowland is busy studying Implantology to provide Implants to our patients here at Perfect 32 in 2015.

Dr Charlotte Rowles from January 2015 will be offering extended services of facial aesthetics: Botox and Dermal Fillers here at Perfect 32.



Dr Chia Yeoh has extended services of snoring devices so if your suffering with a noisy night, dont suffer in silence and come and see Chia.


Once again have a wonderful Christmas and New year!

Our Christmas Opening times are as follows:

24th Dec 14: 8.30am-1pm.

25th Dec 14: Closed

26th Dec 14: Closed

27th Dec 14: Closed

28th Dec 14: Closed

29th Dec 14: 9.00am- 4pm

30th Dec 14: 9.00am- 4pm

31th Dec 14: 9.00am- 4pm

1st Jan 15: Closed

2nd Jan 15: 8.15am- 3pm.

Please use the links below to connect with our facebook and twitter pages:

Beth Mulchinock / 24 Dec 2014

Perfect 32 Open Day and Free Oral Cancer Screening

Perfect 32 Dental Practice

Open Day 



Free Oral Cancer screening!


Perfect 32 Dental Practice is helping to raise awareness of the escalating problem of mouth cancer by bringing Mouth Cancer Action Month to Beverley. The practice is supporting the cause during November with a flourish of fund and awareness raising activity. The finale is an Open Day on 6th December 2014 when the public are invited to come into the practice and learn all about mouth cancer and book their FREE mouth cancer screening at their convenience.

In the UK mouth cancer is diagnosed in more than 6,500 people annually and kills more than 2,000 people each year – one death every four hours!

Perfect 32 is an award-winning practice based in the centre of Beverley run by husband and wife team, Gary and Nicki Rowland. Beth Mulchinock, the practice’s head receptionist, is leading the campaign at Perfect 32 which is being supported by Olympic medalist swimmer, Joanne Jackson, and mouth cancer survivor, Nigel Short.

 November will be a ‘Blue Month’ at the practice with the team supporting the Blue Lip Selfie Campaign and wearing blue lips as well as decorating the interior as blue as possible. The focus will be on education and raising public awareness about the rapid increase in the incidence of mouth cancer and the reasons for it. The team will also be educating patients about self-screening and the importance of doing a monthly self check and knowing what changes to look out for.

November will be topped off by a Mouth Cancer Open Day at Perfect 32, 8 Ladygate, Beverley, HU17 8BH on Saturday 6th December. The general public are invited to come and learn all about mouth cancer and how it is affecting more and more young people. Everyone can book a FREE screening and parents are encouraged to make an appointment for any teenager aged 16 and over.

Dr Rowland said “We are delighted to get involved in Mouth Cancer Action Month in Beverley. It is vital that people are aware of the risks and are checked regularly for signs of mouth cancer – early detection saves lives.”

Joanne Jackson also added “Perfect 32’s event is an amazing way of highlighting the link between cancer and poor diet and inactivity. The risk of cancer, including oral cancer, can be reduced by staying a healthy weight, being physically active on a regular basis, making healthy food choices with a focus on fruit and vegetables and quitting smoking. The blue lips are great fun. Mouth cancer is a very serious illness, but it is a great way to engage people and educate them about the disease. ”

Running for the duration of November, Mouth Cancer Action Month features the tagline ‘If in doubt, get checked out’ and urges members of the public to be mouth aware and act on changes in their mouths.

Professional check-ups and regular self-examinations are the best route to early detection of mouth cancer. Early diagnosis saves lives, improving survival chances from just half of cases to more than 90 per cent.

Early warning signs include ulcers that do not heal within three weeks, red and white patches in the mouth and unusual changes in the mouth.

Mouth Cancer Action Month also aims to raise awareness of a disease that has remained under reported for too long. Prevention is key and lifestyle choices can help minimise risks.

Mr Short said I’m delighted to give my full support to the guys at Perfect 32 as they raise as much awareness as they can for this. My symptoms went undiagnosed for two years back in 2005-2007, despite visits to both my GP practice and dentist in that time, so anything that can be done to help people get diagnosed faster has to help save lives”.


Dr Nigel Carter OBE, Chief Executive of campaign organisers the British Dental Health Foundation, said: “We are delighted that that Perfect 32 has joined the many dental practices, health professionals and community groups promoting Mouth Cancer Action Month. Talking about the risk factors and the signs and symptoms will certainly help to raise awareness of the disease.

“Around three in every four cases are linked to tobacco and alcohol so it is important that smokers are encouraged to quit and alcohol is consumed in moderation. Smoking and drinking increases the risk by up to 30 times as much, so it’s vital our messages do not fall on deaf ears.

“The Human Papilloma Virus (HPV), transmitted via oral sex, and poor diets are also linked to mouth cancer. Worryingly the disease is also now affecting a younger group of people and many more who display none of the traditional risk factors. Early diagnosis can really make the difference. Be mouth aware, visit your dentist regularly and check your mouth as often as possible – it could just save your life.”

Nicki Rowland added “In previous years, we have predominantly seen adults of over 45 years of age booking free oral cancer screenings with us. Unfortunately, you look at the risk factors of smoking, drinking, HPV transmission during sexual activity and a poor diet and the bigger picture has ‘student’ written all over it! We are urging any member of the public aged 16 and over to come and be screened particularly if they do not regularly see a dentist. It might just save their life!”

For more information about the campaign please visit the website:

Chia Loves the Open Day

Contact Perfect 32


We still have mouth cancer screening places available for
Tuesday 9th December 2014.

2 minutes is all it takes.
It could save your life

Beth Mulchinock / 06 Dec 2014

Pudsey comes to Perfect 32

Pudsey at Perfect 32


Perfect 32 Dental Practice are raising money for BBC Children in Need




Staff at Perfect 32 are raising money to support disadvantaged children and young people right here in the UK




All our dentists, dental nurses and admin staff at Perfect 32 Dental Practice in Beverley will be adding to their clinical uniforms in favour of something a little more exciting, in an effort to raise money for BBC Children in Need.  Money raised will go to support disadvantaged children and young people across the UK.  


Here at Perfect 32 we are a family friendly private and NHS dental practice and along with our efforts to raise awareness for Mouth Cancer Action Month in November, we wanted to show our support for BBC Children in Need.

We have an open day at the practice on 6th December 2014 where we hope to bring together the local community of Beverley. We aim to raise funds and awareness for Children in Need and Mouth Cancer.

The practice is dedicated to screen and educate the public for both of the following amazing charities we are supporting The British Dental Health Foundation and Children in Need.


Katie Wilkin, lead for our children in need campaign said “After years of watching the show and wanting to support the Children in Need I thought this was the year to start. It is a wonderful cause to be a part of but at the same time a lot of fun for staff and our patients to participate in. Even if we only raise £50.00 it is better than doing nothing as even a small donation can go a long way”


On 14th November 2014 all our members of staff will be wearing Pudsey bear ears, one of our team members is a wonderful baker and will be baking biscuits to sell for £1 each with all proceeds to Children in Need. We will decorate the practice with bunting of Pudsey and have a voluntary collection on a display table for Children in Need. All the staff at Perfect 32 clubbed together to buy a ‘blush bear’ and all the accessories.

Children entering the practice are invited to guess the name of the bear for £1. Again all proceeds towards ‘Children in Need’. If the name is guessed correctly on our open day, 6th December 2014 the successful person will be announced and win the bear. The parents/guardians of the successful person will win a prize.

There will also be a Pudsey Bear colouring in picture for children to complete whilst in the practice.


Perfect 32 Dental Practice is an independent mixed practice in the heart of Beverley.

Perfect 32 is a different kind of dental experience. We offer the very best in dental care, state of the art treatment, cosmetic and aesthetic dentistry. We want our clients to enjoy coming to see us!


Speaking of their plans, Practice Manager, Nicki Rowland said; “It should certainly make for an unusual day in our dental practice! We’ve had a great reaction from people so far so join us at Perfect 32 on 6th December 2014 9am-3pm. I would like to say a huge thank you to all those involved in the planning! We’d like to raise as much as possible though, so please do dig deep if you can! It’s a fantastic feeling to know we’re helping ensure the safe and happy upbringing of children across the UK.”


Donations are being accepted at the practice throughout November.




BBC Children in Need works throughout the year to ensure that every child in the UK has a safe, happy and secure childhood, and the chance to reach their full potential. It relies on the energy and commitment of thousands of fundraising heroes and supporters across the UK, who donates their time and money to support the Appeal.

Bethany Mulchinock / 14 Nov 2014

Patient Testimonials


Patient Testimonials at Perfect 32!


This week our media update is centred around our wonderful patients at Perfect 32!

Perfect 32 Dental Practice created a testimonial book for our patients to put down onto paper thoughts, comments and feedback.

The comments our patients wrote; we wanted to shout from the rooftops!

So... we thought we'd share them with you!


Have a read for yourselves!

Should you want to join our practice we offer:

  • NHS and Private Dentistry.
  • Plans to spread the cost of payment.
  • Our Hygiene and Therapist- Emma Stephenson.
  • Implants- With Dr. Gary Rowland.
  • Restorative Dentistry- With Dr. Gary Rowland.
  • Free Cosmetic Consultations.
  • Tooth Whitening.
  • Airpolishing (stain remover).
  • Oral Cancer screening with the latest technology- Identafi and Velscope.
  • A warm and friendly team happy to help everytime and aiming to alleviate dental fears for our patients.

Here is a testimonial from a patient whom recieved cosmetic work here at Perfect 32 by Dr. Gary Rowland!


Here is another wonderful set of testimonials for both Dr. Gary Rowland and Dr. Charlotte Rowles!
Dr. Rowland and Dr. Rowles work hard to make sure they make you, our patients as happy as possible on your trip to the dentist!

Here is one more of our testimonials from a patient about our wonderful associate dentist
Dr. Charlotte Rowles:


Remember here at Perfect 32 


Should you want to join our practice we offer:

  • NHS and Private Dentistry.

  • Plans to spread the cost of payment.

  • Our Hygiene and Therapist- Emma Stephenson.

  • Minor Oral Surgery

  • Implants- With Dr. Gary Rowland.

  • Restorative Dentistry- With Dr. Gary Rowland.

  • Free Consultations.

  • Tooth Whitening.

  • Airpolishing (stain remover).

  • Oral Cancer screening with the latest technology- identifi and velscope.

  • A warm and friendly team happy to help everytime.



Call us today on 01482863667.


Call into the practice on Ladygate, Beverley.

Find out how we can help you today!

(p.s. were near the bread shed and bus depot in Beverley, come find us!)



Implants, Cosmetic restorations, Free consulations, Teeth whitening, Airpolish, Botox and Fillers (coming soon), Oral Surgery.


Beth Mulchinock / 23 Sep 2014

Emma Stephenson- Our Hygiene and Therapist

Meet Emma Stephenson

Emma is our Dental Hygiene and Dental Therapist
 at Perfect 32 Dental Practice.




Did you know?
You do not have to be registered with Perfect 32
to access Emma’s services?

Emma provides an exclusive and unique service to ALL patients

You do not need a referral from a dentist
or be a registered patient here at Perfect 32 to book with Emma.


Call to book your place now!: 01482863667


Emma Provides:

  • Routine scaling and polishing

  • Stain removal/ Air polishing

  • Treatment of gum disease

  • Orthodontic cleaning

  • Cleaning for special occasions

  • Oral Health advice and Demonstrations

  • Periodontal Treatment


We would be delighted to welcome you for treatment with our dually qualified dental hygienist and therapist,
Emma Stephenson, GDC reg no 6583. 

Emma gained her Dental Hygiene and Therapy Diploma in 2004 from Leeds Dental School. 

She regularly attends courses and conferences and is currently attending a course run by one of the UK's most forward thinking Periodontologists.

Call Perfect 32 Dental Practice today and book with Emma

01482 863667  


Here is one of our patient testimonials with Emma Stephenson. This patient attended the practice for orthodontic cleaning:



 Use our refer our friend acheme:

Beth Mulchinock / 12 Sep 2014

Back to School, College University?

Are you back to School, College or University in September?

Perfect 32 Dental Practice can offer you a professionally made mouth guard with up to three separate colours for only £30!  

Appointments for this can be made for impressions and the fit of the mouth guard
here at Perfect 32 Dental Practice!

All mouth guards come with individual box with name tag also
so you’ll always be able to tell it apart from your friends!

A mouth guard is a key piece of any sportsman or woman’s kit especially for those playing cricket, hockey, football, American Football, Rugby League,
Rugby Union, Boxing and other contact sports!

So this summer when thinking about joining your local, college or university team think about investing just £30 into a mouth guard
and keep your smile beautiful for all the sports team photos!

All our mouth guards come from a premium local independent laboratory and we work in partnership to bring you the lowest price for the safety of your teeth.

Call Perfect 32 today and book: 01482863667

We will be able to help get you sorted before the term begins!

Perfect 32 Dental Practice also offer antisnoring devices, essix retainers, bleaching trays 

Meet Dr. Charlotte Rowles...

Dr. Rowles recieves many questions about mouthguards.
Dr. Rowles would like to share 5 of her most commonly asked questions along with her answers with you...

Question 1: What is a mouthguard?

Dr. Rowles: A mouthguard is a specially made, rubber-like cover which fits exactly over your teeth and gums, cushioning them and protecting them from damage.

Question 2: When would I need a mouthguard?

Dr. C Rowles: It is important to wear a professionally made mouthguard whenever you play sport that involves physical contact or moving objects. This includes: cricket, hockey and football - which can cause broken and damaged teeth; and American football, boxing and rugby - which can all cause broken or dislocated jaws. A mouthguard will help protect against these events.

Question 3: Where can I get one made?

Dr. Rowles: Your dentist will be happy to make you a custom-made mouthguard, which will fit your mouth exactly and protect your teeth and gums properly. Custom-made mouthguards can prevent damage to the jaw, neck and even the brain - helping to prevent the concussion and damage caused by a heavy blow.

Question 4: How much will it cost?

Dr. Rowles: You cannot get mouthguards on the NHS, so costs can vary from dentist to dentist. Ask your dentist about mouthguards and always get an estimate before starting treatment. When you consider the cost of expensive dental work and the risk of missing teeth, it is a small price to pay for peace of mind.

Question 5: What about home kits?

Dr. Rowles: Mouthguards are made by taking an accurate impression of your mouth and making the mouthguard fit your own teeth. The dentist will register the way your jaws bite together to make sure the mouthguard meets properly with your teeth.

There are cheaper kits available. They involve heating the product in hot water and then putting it in your mouth until it sets. Unfortunately, these mouthguards can fit badly and be uncomfortable to wear. They can fall out or even cause choking. Also the material is at its thinnest where it is needed most.


Call Perfect 32 Dental Practice: 01482 863667

Follow Perfect 32 on twitter and retweet our tweets: @P32Dental

Like Perfect 32 on Facebook:


Beth Mulchinock / 26 Aug 2014

Activities at Perfect 32

Do you want to get involved in Perfect 32's activities?

This week we would like to share with you our recent charity ventures here at Perfect 32 Dental Practice.

Every year the team at Perfect 32 Dental Practice get involved in National Smile Month.
National Smile Month took place from 19 May to 19 June and aims to promote and raise awareness of good oral health. The Perfect 32 dental team are passionate about raising public awareness about the escalating problem of mouth cancer and this year chose to tie National Smile Month and Oral Cancer together to focus on these issues and highlight the links between oral cancer, good dental health and factors such as exercise and diet.

For 2014 Perfect 32 embarked on a calendar of events contributing to National Smile Month. 

A raffle ran the whole month raising money for the Oral Cancer charity ‘Mouth Cancer Foundation’. Prizes included Jimmy Choo shoes a P&O Ferries cruise and National Attraction Tickets.

The Perfect 32 team raised awareness of oral cancer and good dental health by attending the Open day at St Marys Church Beverley on Saturday May 31st 2014. 

We had a wonderful display and handed out oral cancer leaflets created by Nicki Rowland and displayed the Perfect 32 minion a learning tool we use for our school children was in attendance allowing the children to play ‘pin the smile on the minion’. In the oral cancer leaflets they detailed a step by step self-examination guide of how to check your own mouth.

Please scroll over our oral cancer leaflet below and leave your comments regarding their useful nature or any questions you may have and we will answer them best we can!

We also visited schools delivering workshops for children of all school ages messages for good oral health.

Scroll over some of our best photos!

We finished of our National Smile Month activities by hosting our sponsored ‘4 miles for smiles event’ at Total Fitness, Willerby on 15th June 2014. Here three members of the team gained sponsorship to swim 4 miles, run 4 miles and bike 4 miles for the charity ‘Mouth Cancer Foundation’. Beth Mulchinock and Charlotte Rowles swam 4 miles to raise money to help the charity, Nikki Badger biked 4 miles and Katie Wilkin ran 4 miles. The whole team and gym members did some exercise to raise awareness of the links between good diet, exercise and healthy lifestyles with reducing risk factors for Oral Cancer and good dental health.

Perfect 32 worked closely with Olympic swimmer and former world record holder Joanne Jackson whom was a complete star. She attended the event and got in the pool, on the bike to raise awareness of the event. 

The Hull FC team mascot donated all of his day to help raise awareness as well as the Mayor and Macebearer of Beverley were also in attendance. 

Joanne Jackson provided us with this statement: 

"It was an honour to support and attend the '4 Miles for smiles event raising awareness and money for the Mouth Cancer Foundation supported by Perfect 32. It was such a lovely afternoon meeting the team from Perfect 32 and seeing all the hard work they put in to help the charity foundation. All the team from the practice have been doing different activities including swimming, biking and running to raise money. I was lucky enough to catch the end of the swimming session where Beth, a member of the Perfect 32 team was finishing off her 4 mile swim. I know how much time, commitment, passion and energy Beth has put in to the campaign so a huge well done to her. Beth and the team are a huge inspiration to so many people including myself." Jo Jackson 

Scroll over our photos below!

Perfect 32 Dental Practice are already planning their next events on Wednesday 17th September for Mouth Cancer Foundations event ‘Mouth Cancer Awareness day’.
Details to follow.

All of our patients, friends, families and prospective patients please keep your diaries free and support Perfect 32 to spread messages surrounding Oral Cancer.
We also have events planned for ‘Mouth Cancer Action Month’ in November where we hope to again involve celebrities and offer a practice open day with a free oral cancer screening event.

Please contact the practice and speak to Beth Mulchinock or Nicky Rowland for more details on the event and how we can help you.
Contact Perfect 32 via Phone : 01482 863668
Contact Perfect 32 via email:
Follow us, retweet us and favourite us on Twitter: @P32Dental
Follow us, comment to us, share us on Facebook:

Beth Mulchinock / 12 Aug 2014

Hello from Perfect 32 Dental Practice

Hello from all the team at Perfect 32 Dental Practice. 

Perfect 32 Dental Practice have been busy with lots of fun and exciting activities in the past few months. 
All of us at Perfect 32 wanted to share the activities with you and tell you of the activities we have planned for the future.
Over the next few weeks we will give you the oppertunity to get involved with Perfect 32.
We also have some wonderful articles, information sheets and surveys to download and complete. 

We also want to share our photos and videos with you so you can see how much fun we have at Perfect 32 through methods such as dental education. 
We want you to have a wonderful experience when visiting us at Perfect 32 Dental Practice. 
Perfect 32 host events, projects and activities each year for differing topics. In the past few months Perfect 32 Dental Practice have been involved in National Smile Month. National Smile Month took place from 19 May to 19 June and aims to promote and raise awareness of good oral health. The Perfect 32 dental team are passionate about raising public awareness about the escalating problem of oral cancer and this year chose to tie National Smile Month and Oral Cancer together to focus on these issues and highlight the links between oral cancer, good dental health and factors such as exercise and diet. 
For 2014 Perfect 32 embarked on a calendar of events contributing to National Smile Month. A raffle ran the whole month raising money for the Oral Cancer charity 'Mouth Cancer Foundation'. Nicky Rowland, Katie Wilkin and Beth Mulchinock attended nurseries, primary and secondary schools and colleges to spread oral health messages and deliver workshops to educate children. The Perfect 32 Dental Team met swimmer, former world record holder and olympic medallist Joanne Jackson whom continues to work closely with Perfect 32 Dental Practice whilst attending two large events at St Marys Church, Beverley and Total Fitness, Willerby. 
Over the next few weeks we will tell you about each event and how we are building on this for future events at Perfect 32 Dental Practice. 

We also have exciting news about our Princpal Practice Dentist
Dr. Gary Rowland
whilst he completes his implantology courses.
This offers patients at Perfect 32 Dental Practice the option to have implants at the practice. 

We regularly post on facebook: Please share our facebook page, like our facebook page and comment on our posts!

We regularly tweet on twitter too! Visit us, follow us, retweet our tweets at: @P32Dental. 

You can also contact Perfect 32 Dental Practice on 01482 863667. 

You can visit our website on: 

We love to know your thoughts on what we are doing well and what you'd like to improve so we can deliver better care and patient satisfaction to our wonderful, loyal patients and prospective patients alike. 

Keep checking the media page on our website for our next post next week! Perfect 32 is a different kind of dental experience. We offer the very best in dental care, state of the art treatment, cosmetic and aesthetic dentistry.
We want our clients to enjoy coming to see us!

We at Perfect 32 hope to speak to you soon and until our next media update have a lovely week.    


Bethany Mulchinock / 03 Aug 2014

Mouth Cancer Awareness

Mouth Cancer Awareness Day

The 18th September 2013 saw the launch of Mouth Cancer Awareness Day, a new UK initiative by the Mouth Cancer Foundation. The initiative encourages dentists to invite the general public into their practices for a free oral cancer screening.

The topic of oral cancer is an area of discussion that is in all the media headlines and industry publications at the moment. This is not just because celebrities like Larry Hagman and Michael Douglas have been in the spotlight as they have fought their personal battles with oral cancer but crucially because it is one of the fastest growing cancers in the UKand across the world. The question is why?

Recent incidence rates published by Cancer ResearchUKin 2010 are really quite shocking and oral cancer is now 3 times more prevalent than cervical for which there is a government initiative!

Statistics show nearly a 50% increase in incidence in the cases of oral cancer between 1999 and 2007.  There were 5,404 new cases in 2007 with a prediction for there to be 9,000 new cases in 2030. The ratio of male to female victims was 5:1 back in the 1990’s but it is now a ratio of 2:1. Again, there is a question as to why this is happening. 87% of cases are in the plus 50 age group, however, there are now more and more cases of much younger people contracting the disease. 50% of patients die from oral cancer within 5 years of being diagnosed despite treatment and it now claims the lives of 5 people every hour across the world!

 Please watch this link which shows a film made at Perfect32 for the launch of Mouth Cancer Awareness Day:-

Nicki Rowland / 10 Oct 2013

New Year, New You!!!!

Perfect32 are launching their membership plans, Perfect 32 Essential and Perfect 32 Health. Why not start the New Year by looking after your smile? Statistics show that a set of good teeth can take 10 years off your actual age!



P32 Membership Plans
Nicki Rowland / 07 Dec 2012

Private Dentistry Awards 2012

Perfect 32 has been short-listed for The Best Community or Charity Award at The Private Dentistry Awards 2012 for its commitment to raising awareness and screening for oral cancer. The ceremony is to be held on 16th November at The London Hilton Park Lane.


Wish us luck!

Private Dentistry Awards 2012
Nicki Rowland / 26 Sep 2012

Myfacemybody Awards

Perfect 32 are thrilled to be short-listed for 2 awards at Themyfacemybody Awards to be held in London on 3rd November 2012.
We would hugely appreciate if you would take the time to vote for us by clicking on the link below.
Big thanks
The team at Perfect 32
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Thanks for getting invloved

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Nicki Rowland / 17 Aug 2012

Perfect 32 embraces National Smile Month 2012




IN SUPPORT of National Smile Month a team from Perfect 32, an NHS and private dental practice in Beverley, visited children at Walkington Preschool andWalkingtonPrimary Schoolon Thursday, June 14th to teach them the best way to keep their teeth for life.


National Smile Month 2012 runs until June 20th and is led by The British Dental Health Foundation. This year’s focus is on the vital importance of looking after your mouth in order to keep both your mouth and body healthy.  Brushing your teeth for 2 minutes twice a day, drinking and eating less sugary snacks and visiting your dentist regularly are simple measures that can be taken to maintain overall health. Significant scientific evidence has proven the systemic links between the mouth and the body, with research clearly linking gum disease to heart disease, diabetes, strokes, pneumonia and premature and low birth weight babies. Millions of school days are also lost every year because children are suffering with oral health issues.


As well as offering educational advice in a fun way to 40 reception children with visuals and games, including a ‘good food, bad food’ interactive quiz and a ‘Smile for the Camera’ station, the team also had plenty of balloons, stickers and dental goodies to give away. The afternoon ended with a full school assembly with 264 children in attendance to listen to the National Smile Month message.


Practice manager, Nicki Rowland, said: “This is the forth year that we have visited children to promote good dental health and we always have great fun despite the serious message we are relaying to the children.”


“This year the children dressed up in clinical clothing and masks to look like dentists and had their photographs taken with the campaigns smile-on-a stick logo which was very funny. We also got very messy learning good brushing techniques using bright blue disclosing tablets and at one point the floor was covered in clinical gloves that the children had blown up and decorated as The Queen!”


Huw Tevenan  (age 5) said “We played a game and gave good food to the tooth fairy. I now know how to check if my tooth brush is worn out. I really enjoyed the afternoon.”


Dr Nigel Carter, chief executive of the Foundation, said: “We are delighted that Perfect 32 has joined the many dental practices, schools, health professionals and community groups promoting good oral healthcare under the umbrella of our National Smile Month campaign.


“A good oral healthcare routine can help guard against all sorts of oral and general health conditions from bad breath and decay to gum disease, which has been linked to a number of more serious health conditions such as diabetes, heart disease and strokes.


For more information on National Smile Month visit the website:


Editor’s notes: For more information please contact Nicki Rowland on 01482 863668 or 07775 233417.

Nicki Rowland / 15 Jun 2012

ADAM Awards 2012

Double celebration for Perfect 32 as colleagues scoop top industry awards


Perfect 32 in Beverley has double the reason to celebrate as two colleagues have won accolades at a national awards ceremony held at the weekend.


The Association of Dental Administrators and Managers’ Annual Conference took place in Harrogate on Friday and Saturday, May 18 and 19, and the Association is delighted to announce the winners of the first ever ADAM Awards.


Nicki Rowland was crowned Practice Manager of the Year and Christine Ferguson won the accolade for Administrator of the Year. Both received a cheque for £500 and beautiful, engraved glass trophies that are now in pride of place at their Ladygate dental practice.


The ADAM Awards are very special; they are awarded by the industry to individuals within the practice administration team. There is no other association in the UK specifically for practice managers and administrators and the ADAM Awards have been launched to recognise and acknowledge excellence within dental practices.


The judges said they were overwhelmed by the quality of the entries they received and had to make some tough decisions.


Nicki Rowland said: “We are absolutely delighted! To win one award would have been fabulous but to win two is quite overwhelming.”


ADAM President, Jill Taylor, said: “We would like to sincerely congratulate the three winners of the first ever ADAM Awards. Nicki, Melissa and Christine have shown real commitment to their ever-changing roles within the dental team and should be very proud of their achievements. The standard of entries was high and we had a tough job choosing a winner in each category.”


Roger Matthews, Denplan’s Chief Dental Officer added: “Denplan has a long heritage of offering the highest quality support and customer service, so we were really pleased to help judge the ADAM Awards. We were highly impressed by the quality of the entries and the pride they clearly took in their work and their practices. A dental practice cannot function effectively without a committed practice team and these awards highlight their dedication and desire to continually improve.”


The ADAM Awards are generously sponsored by Denplan.


Nicki Rowland / 30 May 2012

More about managing bad breath.

Fresh Breath

 More than 25% of adults regularly suffer with bad breath, but few seek help or advice. Many find bad breath can affect their confidence and causes them to avoid social or intimate situations. Bad breath is a manageable condition, but it is important to find out the cause(s) first.  Don’t suffer in silence- read on to find out more.

 What is Halitosis?

Halitosis is a term that can be used to encompass different types of bad breath.

Halitosis usually originates from the mouth, nose and throat, but occasionally can stem from further down the digestive tract, in conditions such as acid reflux or stomach ulcers. People with conditions such as diabetes or liver disease are also more susceptible to bad breath.

Bad breath comes from the mouth and throat in 90% of cases, and this is usually due to sulphur-like compounds being produced by bacteria within the mouth. Generally treatment aims to reduce the amount of these bacteria in the mouth.

 How do I know if I have it?

Since our noses tend to filter out background smells, it can be difficult to tell if you have bad breath. The best way to find out is by asking someone else; perhaps a spouse, a friend, your dentist or hygienist. You can also find out indirectly by licking your wrist, letting the saliva dry for a few seconds, and then smelling it. Alternatively you could gently scrape the back of your tongue with a spoon and then smell the spoon.


  • Gum disease

Gum disease is caused when bacteria tracks down the crevice between the tooth and the gum, forming a pocket of bacteria. There can be many different causes for gum disease, but inadequate oral hygiene is a common factor. If the teeth are not kept optimally clean, the bacteria can multiply, causing the pockets to deepen. These bacteria can be a source of bad breath if the gum disease is left untreated. This can also occur around erupting wisdom teeth.

  •  Tongue Coating

When plaque and debris are not cleaned off the teeth they can stagnate and start to smell. This also occurs when food debris and bacteria accumulate on the surface of the tongue and form a whitish coating.

  •  Mouth breathing

If you sleep with your mouth open, your mouth becomes increasingly dry so that there is limited saliva available to flush away the bacteria

  •  Sinusitis/Viral Infections

In illness your body produces more mucus than normal, and this can either lead to a runny nose, where the mucus comes out of the front of your nose, or a post-nasal drip, where the mucus trickles from the back of your nose to your tongue and throat. This post-nasal drip contains more bacteria than it would if you were well, and so it can lead to halitosis.

  •  Decay

Cavities are caused by bacteria invading the tooth tissue, and these bacteria can also produce odour.

  •  Dentures

Poor fitting dentures and removable braces (retainers) can trap food debris beneath them. If this debris is not cleaned away, bacteria and fungi can develop on the surface.

  •  Smoking

Smokers are more likely to have gum disease than non-smokers, and tend to have a more heavily coated tongue. This means that smokers are likely to have increased amounts of bacteria in their mouth and hence are more at risk of halitosis.

  •  Dry Mouth

Dry mouth can be a component of many conditions, but can also be caused by some medications which you may already be taking, including drugs for anxiety, depression, high blood pressure, allergies and epilepsy. Saliva is needed to flush away the bacteria that can cause bad breath. Reduced saliva means that the bacteria will tend to linger and accumulate more than normal.


It is important to mention your concerns to your dentist, as they can help you identify a cause and provide treatment when required, eg for decay, gum disease, poor fitting dentures. Your dentist will be able to recommend products specifically designed to help combat and treat bad breath or dry mouth. The hygienist will also be able to help by providing meticulous cleaning to remove bacterial plaque and a tailor-made cleaning regime for you to follow at home.

 Other ways to help freshen our breath include:

 Brush your teeth for 2 minutes, morning and night with a fluoride toothpaste

  • Gently clean your tongue with a toothbrush or tongue cleaner
  • Floss or use interdental brushes every day
  • Rinse with a fluoride mouthrinse at a different time of day to brushing your teeth
  • Chew sugarfree gum after meals
  • Have regular sips of water to keep your mouth hydrated
  • Try to stop smoking
  • Use a denture cleaner to help eliminate bacteria from your denture/retainer. Check the label first to ensure it is suitable for your type of denture.
  • Avoid wearing your denture when sleeping as this prevents the saliva from flushing away the bacteria in your mouth.

 Dr Helen Rogers BDS

Nicki Rowland / 29 Mar 2012

Spring Newsletter

Spring newsletter

Spring newsletter
Nicki Rowland / 28 Mar 2012

Read our winter newsletter

Click on the link below to read our latest newsletter, which is packed with useful information and includes a special offer!

Winter newsletter 2012
Vicki Gumbley / 06 Feb 2012

Stepping up our mouth cancer campaign

Perfect 32 stepped up our annual mouth cancer campaign in November due to shocking statistics that reveal an escalating problem in the UK.

Alongside our annual free screening day, which took place on November 10, our team also visited Bishop Burton College on November 16. The aim was to raise awareness of the disease with younger people – more of whom are developing the condition due to smoking, drinking and the Human Papilloma Virus (HPV) which can be transmitted by oral sex.

The agricultural college hosted a Lifestyle Day and it is here that the team from Perfect 32 explained that tobacco use, drinking alcohol and HPV are the main risk factors and account for around three in four cases of mouth cancer.

Principal dentist, Dr Gary Rowland, said: “Figures from Cancer Research UK show that people who drink and use tobacco to excess are up to 30 times more likely to develop the condition and non-smokers who are exposed to second hand smoke at home or work are two-thirds more likely to develop the disease.

“Better awareness and prompt detection saves lives. Early diagnosis can improve survival chances from 50 per cent to 90 per cent. Regular examinations with your dentist ensure you are professionally screened for the signs of mouth cancer and we would urge as many people as possible to book a free screening with us. Anyone over the age of 18 is welcome.”

Although mouth cancer is more likely to affect people over 40 years of age, an increasing number of young people are developing the condition. There are 7,800 new cases of mouth cancer diagnosed in the UK every year and one person dies from the disease every three hours. Remember to look out for:

  • Ulcers that do not heal within three weeks
  • Red and white patches in the mouth
  • Unusual lumps or swellings in the mouth, throat or neck
  • A persistent sore throat or hoarseness
  • Unexplained tooth mobility

During November two high profile campaigns to raise the awareness of mouth cancer run in the UK. The British Dental Health Foundation runs Mouth Cancer Action Month throughout November and the Mouth Cancer Foundation runs Mouth Cancer Awareness Week from 13 to 19 November.

For more information visit the Mouth Cancer Foundation at or the British Dental Health Foundation at

Download our mouth cancer awareness flyer
Vicki Gumbley / 13 Dec 2011

Perfect 32 scoops business awards accolade

The team at Perfect 32 dental practice in Beverley celebrated winning the prestigious Training Business of the Year crown at the Chamber Bridlington and Wolds Business Awards in October.

Principal dentist, Gary Rowland, from the NHS and private practice in Ladygate, and his wife and practice manager, Nicki, attended the glitzy awards ceremony at the Royal Hall in Bridlington, hosted by Hull & Humber Chamber of Commerce.

Perfect 32 wowed an independent panel of judges with their significant business improvement through the training and development of its workforce and beat off stiff competition from the Hull-based Gilson Hotel and Portull Training Services.

Awards organiser, Geof Humphrey of Nexus Group in Bridlington, praised Perfect 32 for its impressive win, adding: “Perfect 32 is an incredibly worthy winner of the training business category and I would like to congratulate them. It is the first time in our history that we have seen a business delivering health care enter the awards. That they competed with businesses from all sorts of other sectors, were able to impress the judges with their business strategies and win, is terrific.”

This leading business event in the area is now in its fifth year and provides networking and innovation opportunities that add genuine value to the business community. BBC journalist and presenter Crispin Rolfe compered this year’s event. All businesses were from East Yorkshire, Hull, The Wolds, Hunmanby and Filey.

Photo caption: Gary and Nicki Rowland (pink dress) and the team from Perfect 32 in Beverley are delighted with the Training Business of the Year accolade they received at the Chamber Bridlington and Wolds Business Awards 2011.

Vicki Gumbley / 13 Dec 2011